at least 74% of people feel that they have been bullied in childhood. I suspect most people were bullied in childhood but some much less than others. Even as adults we get bullied. We are made to do things we do not wish to do and pay for things we do not wish to pay for.
Some time ago a doctor I saw when my regular GP was unavailable told me, "I'm putting you on a diet. No eggs. No dairy products. Dairy products are so bad for you they are soon going to be banned for everyone." What I should have done faced with this behaviour was say, "I have never heard anything so ridiculous in all my life" and left the room. I did not because I needed a prescription. He knew I needed that prescription, and made me promise to adhere to the diet he was proposing before he wrote it. That was bullying. I will refuse to see him again. It is the only way I can handle his behaviour.
And why should I feel guilty about not giving to the same charity five days in a row because it is their week in the local shopping centre? It used to be just Fridays and now it is every day of the week and often two different charities trying to collect.
Yes, I do consider it bullying of a sort. I know charities are desperate for money. But, I object to the fact that many of them get so little of what I might give. I find myself walking the long way around to avoid those who collect much more aggressively than they once did. One young paid collector told me she was reduced to tears when, at the end of a long hot day, she was berated by her employer for 'not collecting enough' - because it reduced his income. That is also bullying.
Governments bully. Public servants bully. A Centrelink staff member once boasted about a deliberate campaign to increase compliance through measures that could only be described as deliberate bullying. The police bully, taking their frustration out on innocent members of the public when they have failed to collect sufficient fines - because they will be bullied by their superiors for not getting increased revenue.
Advertisers and sales people bully us into buying things we do not wish to buy. I think I am actually reasonably immune to advertising and sales people because my lack of disposable income means I cannot comply with their demands.
It makes me suspect that, while totally unacceptable it may be, bullying in schools is not going to cease through any education campaign. It will only take on new and different forms - because adults enjoy doing it too much.