and the list began with "Relieve your joint discomfort, Alleviate morning stiffness, Improve your mobility, Restore your independence and... (wait for this one) Give you the freedom you deserve."
The pamphlet arrived in the letter box. It was a "special report on Joint Health". It was addressed to my father. We can only conclude that someone has 'borrowed' a mailing list from somewhere - possibly COTA (Council of the Ageing). It even had a price on it ($6.95 should you be interested) although the postman did not appear at the door and demand we pay anything.
Both of us read on and on and on...after all, it said "Backed by 10 human clinical trials, 14 US Patents and a decade of research". The claims and the testimonials sound amazing.
BUT, where are the references to the scientific data? Why aren't doctors using this truly amazing liquid? It's the elixir of life! There was all this talk about toxins and 'less is more' and 'tipping point' and 'balancing your immune system'. Vital stuff (and the stuff is called Vital3)
By the end of page 16 however we had discovered not one single reference, although there were some amazing (and amazingly unverifiable) "testimonials".
The man who is promoting it is a doctor, one Dr Eugene R Zampieron, ND, MH(AHG). He is a doctor of (wait for this one too) Naturopathy from "the Bastyr University of Natural Health Sciences, the most esteemed doctoral program of natural medicine in the world".
I had never heard of this university but assumed it was somewhere in the old Soviet bloc. However it is apparently a private accredited institution in Seattle WA.
I wonder whether they approve of the way in which one of their former students is apparently so successfully treating thousands of individuals with the modern equivalent of cute little pink sugar pills?